Job Description
ABOUT THE ROLE The Copywriter is an articulate, detail-oriented, and creative individual motivated to tell stories that inspire action. Reporting to the Director of Marketing, the Copywriter will be integral in bringing the Tribeca brand voice to life across various brand channels. In addition to working closely with the Director of Marketing on messaging for marketing campaigns, the Copywriter will support stakeholders throughout the organization to develop and/or edit written materials that reflect the brand purpose and support brand initiatives.
ABOUT YOU Our ideal candidate is collaborative, resourceful, and above all, a natural storyteller. They communicate eloquently and effectively at all times, easily translating big ideas into digestible content. They are experts at optimizing their writing to suit different brand channels (email, web, social, etc.) while maintaining a cohesive throughline and style.
RESPONSIBILITIES - Brand Voice: Maintain a voice that reflects the spirit of Tribeca and resonates with our audience.
- Editing & Proofreading: Manage and proofread copy documents to ensure accuracy, impeccable grammar, spelling, and adherence to brand voice and style.
- Content Creation: Transform core messages into compelling stories across all brand channels (email, web, social), ensuring they reflect our brand voice, objectives and target audience.
- Email Marketing Strategy: Develop and manage the email marketing calendar; execute all email marketing campaigns including copywriting and A/B testing.
- Website & SEO Optimization: Leverage best SEO practices to write website copy, optimizing for both user experience and search engine visibility.
- Social Media Support: Partner with Social Media Manager to sync email and social media content calendars, as well as refine copy/messaging to ensure consistency across Tribeca channels.
- Advertising & Promotional Materials: Craft persuasive copy for select advertising assets including paid performance campaigns, full-page print ads, digital banners and placements, video scripts, radio spots, etc.
- Creative Collaboration & Ideation: Work with the Design Lead to produce cohesive, visually engaging marketing materials; participate in brainstorming sessions to bring fresh, innovative ideas to life.
- Partner and Sponsor Support: Work closely with the Sales and Partnerships organization to develop tailored marketing copy that enhances sponsor visibility on Tribeca channels; develop editorial guidelines for external partners to enable effective cross-promotion.
- Research: Stay on top of industry trends, audience preferences, and competitors to inform content strategy.
REQUIREMENTS - Bachelor’s degree with a focus in creative writing, journalism, marketing communications, or related field
- 4-6 years of copywriting experience at a creative agency or entertainment company
- A diverse portfolio demonstrating a wide range of creative and persuasive copy
- Excellent writing and editing skills with strong editorial sensibility
- Familiarity with digital marketing and CRM tools; knowledge of SEO principles
- Superior time-management and project management skills
- Effective communicator adept at leveraging collaboration tools (Slack, Asana)
- An affinity for film and entertainment
- E xperience with live events
SALARY RANGE: $1,300/$1,500 a week
DURATION : 2/3/25 - 6/15/25 LOCATION : Role is remote but prefer candidates in NYC area for the occasional onsite meeting. Must be willing to be onsite during the Festival (June 4 th – 15 th ). ABOUT US The Tribeca Festival brings artists and audiences together to celebrate storytelling in all its forms – from film and TV to music and audio storytelling to games and immersive content. With strong roots in independent cinema, Tribeca is synonymous with creative expression and entertainment. Tribeca champions diverse voices, discovers award-winning talent, curates innovative experiences, and introduces new ideas via exclusive premieres, exhibitions, conversations, and performances.
Tribeca is committed to cultivating a diverse and inclusive workplace and is proud to be an equal opportunity employer. All applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, marital status, sex, sexual orientation, national origin, genetics, disability, age, veteran status, or other legally protected status.
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